Synesthesia

Synesthesia is a digital experience company, with offices in Turin, that supports its partners in every phase of digital growth. Transforming ideas into innovative web and mobile solutions and applications. Offering marketing and growth hacking services. Organising droidcon Italy and Swift Heroes, international events linked to development on Android and iOS. Committing to gender inclusion in the tech environment by organising the annual Girls Tech conference and creating pathways into the digital world for children and teenagers with FuturMakers.
The “Synesthesia digital factory” is also able to operate with its teams in all the areas of digital communication projects. From advanced e-commerce services to the development of apps on all mobile platforms, including AI and IOT. Collaboration with other Group companies also allows total coverage of all the typical services of a digital company, including creativity, social media, digital advertising and creation of advanced digital events.
Synesthesia Academy, the core of the company training department, is a specific initiative created to support schools, professionals and companies with training and academic programs.

Strategic paths

  • (Big) Data Analytics
  • Advanced Computing
  • Blockchain
  • Cyberecurity
  • Internet of Things
  • Web & Mobile

Application fields

  • Automotive
  • Culture and Tourism
  • Digital media
  • Mobility

Solutions

Synesthesia offers new opportunities to exploit the potential of artificial intelligence in the retail sector. Assuming that analytics derived from sales data are essential to be competitive, the goal is to use artificial intelligence for image recognition of the shelves where the product is present. In this way the sales inspector or merchandiser can perform actions such as calculating critical metrics (out of stock, share-of-shelf, planogram and price compliance) and making decisions to be on the market more efficiently. Communicating in real time with the operations center is increasingly strategic, in this way it is possible to solve any problems and activate the correct orders.

Type

Small Enterprise

Contacts

Corso Dante 118, 10126 Torino - Italia

+39 011 0437401

Foundation year

2011

Employees

80

Completed projects